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About SRC

Built in Kenya, for Africa's enterprises.

For over a decade, SRC has helped SMEs and cooperatives grow from good to great through strategy, finance and markets.

Our Story

A firm built on proximity to the entrepreneur.

SRC was founded in 2012 by Catherine Gitonga, a development professional with more than 20 years of enterprise development experience across Kenya and East Africa. The firm grew from a conviction that SMEs — particularly in agriculture, livestock and cooperatives — were underserved by both the market and the donor system.

Over 12 years, SRC has grown from a boutique advisory firm into a 51-strong team operating across 15+ Kenyan counties and 5 additional African countries, delivering multi-million-dollar programmes for some of the world's leading development funders.

But the mission has never changed: unlock real growth, for real businesses, in real communities.

SRC team training session
2012 Founded

Vision

A thriving SME ecosystem across Kenya and East Africa — inclusive, innovative and globally competitive.

Mission

To provide high-quality, context-specific business support services that enable SMEs and cooperatives to achieve sustainable growth.

Purpose

Building Enterprises from Good to Great — every intervention, every county, every entrepreneur.

What We Stand For

Core Values

Integrity & Safeguarding

We hold ourselves to the highest ethical standards in all our work with clients, partners and communities.

Excellence

We deliver measurable, lasting results — not outputs. Quality is non-negotiable in every engagement.

Innovation

We bring creative, context-specific solutions to enterprise development challenges across diverse geographies.

Teaming

We believe the best outcomes emerge from genuine collaboration — with clients, partners and the communities we serve.

How Change Happens

Theory of Change

Diagnosis

Assess enterprise health, market position and growth barriers

Intervention Design

Co-design bespoke support programmes with clients and donors

Delivery

Deploy technical assistance, training and market linkage services

Linkage to Finance

Connect investable enterprises to appropriate capital sources

Market Access

Facilitate off-take agreements and formal market entry

Scale & Sustain

Embed systems and skills for long-term enterprise growth

51 Staff
15+ Kenyan Counties
25+ Associate Consultants
5 African Countries
12+ Years of Impact

Meet the team

The people behind SRC

Meet Our Leadership

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